Conference background

Global health consumption is rising with social progress and economic development year by year, and China is one of the rapidly emerging markets for functional foods and drinks with enormous potential for astounding growth. In the United States around 600 functional food manufacturers release more than 1,000 species in to the market each year with sales of about 75 billion dollars. China has formed into a second functional food market closely following the United States. Facing the huge market demand and choosy consumers, how can the enterprises survive and develop better in the face of fierce competition? The 4th Functional Food Technology and Innovation Summit by Ringier is concerned about the new policies and regulations of food industry under the background of China’s “12th Five Year Plan”.It focuses on technology innovation of R&D for functional health products; comparative analysis on the selection of raw materials and ingredients; application and development of functional sweetener; functional food R&D on preventing chronic diseases etc. At the summit the latest research and achievements, the forecast of industry development trend will be published, the effective strategies and solutions for participating enterprises will be provided. The conference will build the platform for freely communicating, networking, as well as for new products and technology promoting.adidas