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Innovations in Creative Messaging & Activation in the New World of B2B

Howard Sherman, Doremus, President & CEO, InternationalDoremusHoward Sherman

Evelyn Neill, Doremus, Chief Creative Officer, New YorkDoremusEvelyn Neill

Michael Litchfield, Doremus, Executive Creative Director San FranciscoDoremusMichael Litchfield

AlbertPoon, Doremus, Group Creative Director, APACDoremus   AlbertPoon

Innovations in Effecting Policy Change in China

Walter Jennings, Kread Gavin Anderson, Managing Partner, Greater China：Walter Jennings,

Innovations in Effecting Policy Change in China

Walter Jennings, Kread Gavin Anderson, Managing Partner, Greater China：Walter Jennings,

How World Class B2B Companies Lead Through Powerful Brand Experiences

Eric Lin, Siegel+Gale, General Manager, Shanghai Eric Lin

INNOVATIONS IN B2B MEDIA

Mike Hay, President, Ringier Trade Media LtdMike Hay

CONNECTING TO YOUR TARGET AUDIENCES -- PR INNOVATIONS IN THE B2B SECTOR

Sean Fitzgerald, Ketchum, Partner, Executive Vice President, China：Sean Fitzgerald

CMOs Perspectives on the Current & Future State of B2B

Matt Broom, Doremus, President, InternationalDoremus：Matt Broom