eve Conference Variant Block
- main topics:
- ● grasp the global salon trends on psychographics, ingredient and the cost
- ● perfect salon
- ● create a unique brand with strategic business and marketing development initiatives
- ● the importance of the recruitment and the management strategy
- ● innovation not imitation
- ● criteria necessary to compete and the trends in salon interior design, furniture and décor
- ● how to differentiate from competitors and create the core competitive
- ● workshop:
- (1) demonstration of the advanced salon equipments and products
- (2) hair demonstration show by jamie carroll
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- main speakers:
- ms. nancy trent
- nancy trent is one of the most highly-regarded professionals in marketing andcorporate communications in america. after a successful career as a senior executiveat several leading public relations firms, nancy founded trent & company, inc., oneof the best-known marketing communications and public relations agencies for thehealthy lifestyle, spa and medical spa, hospitality, and travel industries. she is arecognized expert in those and other fields with more than 25 years of experiencecreating and managing a wide variety of highly successful public relations campaignsfor clients in fitness, healthcare, nutrition, tourism, resorts and hotels.
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- ms. victoria liu
- president of spark academy and consultants member of ispa taiwan committeeeducation director of taiwan spa association asia spa basa award judge spaconsultant and senior trainer.
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- mr. eric choong
- eric being the partner of franchisee bringing the toni&guy brand from uk intochina, has proven to work extremely well under the toni&guy system. in a shortperiod of time, toni&guy & essensuals evolution toni&guy southern china has beenestablished as one most well- known salon in the city, being the official hair sponsorfor broadcasting media.he has been one of the most highly looked-upon and well-liked by many young stylistsof today’s modern world for his professionalism, passion and confidence in today’shigh-end outlook of a modern salon in the fashion industry.
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- mr. jamie carroll
- jamie is regarded as a leader within the hairdressing industry and hasbeen bestowed with many prestigious industry accolades including a globalentrepreneur award. jamie’s extensive international show and publicationexperience along with his inspirational educational programs, has led tojamie creating a unique and specialized niche within the global industry, andis widely recognized as one of the world’s best creatively and in businesspractices.
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- mr. scot stevens
- scot stevens’ two-decade span in publishing includes a stint as the publisher/editor ofappliance magazine and as group publisher of fma communications.as group publisher of modern salon media, stevens is responsible for the dailyoperations of its portfolio of products, including modern salon, salon today,renew, first chair, modernsalon. com , renewprofessional.com, salontoday.com andmodern salon media custom publishing. stevens holds a masters degree in journalismfrom roosevelt university in chicago, and an mba from northern illinois university.
