Sensitive skin is a widespread and challenging issue for skincare designers. Nowadays, more than 60% of the population declares having an over-reactive cutaneous sense. This translates into unpleasant reactions such as irritation, stinging or redness.
 
The ingredient designed by ID bio is a soothing active ingredient ideal for hypersensitive skinsthat will minimize the unpleasant skin sensations. This eco-friendly active, called Sens’flower®, isissued from fresh saffron flowers (INCI : Crocus Sativus Flower Extract) collected on French organic plots. The local suppliers have been selected with utmost care to create a secured sourcing network across the national territory.
 
Sens’flower® is dedicated to the formulators who plan to design ultra-gentle and skin-friendly formulas. They can benefit from a differentiating approach to answer their future briefs with this ingredient, created from a fine, delicate and ephemeral flower. Besides, they can provide an appropriate response to the growing market of consumers suffering from cutaneous hypersensitivity. The active is easy to formula and can be incorporated in face cares, masks, eye contour products, after functional make-up, etc. dedicated to men and women of the whole world.

Apparel

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Company: 
ID Bio
Innovation Awards: 
2017 Ringier Technology Innovation Awards – Personal Care Industry
Product Category: 
Effective Ingredients
Is Award Product?: