New Red 1805, a high performance vegan red pigment developed for makeup formulations, Active Beauty is responding to consumer demands for a product that is both natural and effective. New Red 1805 is made from the red radish cultivated in China, Raphanus sativus L.. More than just a pigment that perfectly colors the lips, New Red 1805 also has antioxidant properties, protecting the fragile skin of the lips from free radicals.