The technology is based on Dow’s unique polyolefin products combined with Dow Elastomer’s break through formulation development. This technology provided a perfect solution for high performance midsole with superior advantage over the traditional midsole solution including lightweight (weight reduction by ~20%), high resiliency (better energy return by ~30%), comfort with good haptic (softness and rubber feel), better dimensional stability and durability (better compression set resistance), and thus could provide benefits across the whole value chain.

Air Max 90 YEEZY 2 SP